If
you've ever felt at a loss in explaining the economic impact
to key influencers in your community, this is a must-do. Take
advantage of Michele's passionate drive to create a grassroots
understanding of the value agriculture brings to modern day
economies. She walks her talk; she's brought together local
stakeholders all over the country to get them to talk about
the opportunity for the agrifood system. Understanding starts
locally and if it's not you… then who?
|
| Outcomes (will
vary depending on timeframe): |
| • |
Learn key messages about
the economic impact of the agrifood business. |
| • |
Develop proactive positioning
to influence influencers. |
| • |
Identify hot buttons
of your community. |
| • |
Evaluate tools you need
to determine the influences on your local shopping cart |
| • |
Determine needs of the
unseen consumer |
