Quick Tips from Public Speaker & Marketing Consultant MPK

Serving the needs for Agriculture, Associations and Corporations

Michele Payn-Knoper, Professional Speaker

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Learning Resources - MPK Tips

"If you want one year of prosperity, grow grain.
If you want ten years of prosperity, grow trees.
If you want 100 years of prosperity, grow people."

~ Chinese Proverb

Hot Button
n. Slang

An area of intense personal passion. Required to connect your "cause".

Make the Most of Your Year

1. What's working? Celebrate it!
2. Champion what matters most to you.
3. Find your passion.
4. Commit to a cause of your choosing.
5. Connect on a personal level.
6. Discover grace and gratitude.
7. Believe one person can make a difference. 8. Learn.
9. Take a walk on the wild side.
10. Make a renewal to your profession in 2004.

MPK's Tools to Connect Your Cause

1. Who? Identify your target audience.
2. What? Find their hot buttons.
3. Why? Know why your cause matters!
4. When? Invest one hour once/week.
5. Where? Think global, act local.
6. How? Follow your action plan.
6 1/2. You! Put your own passion to work!

Seven Steps to Selling Solutions

Build Rapport: get to know them as people.
Establish Interest: grab their attention
Identify Needs: what are their hot buttons?
Offer Solutions: be creative with your product or service
Motivate the Customer: give them a reason to react.
Overcome Objections: identify what needs they still have.
Gain Commitment: seal the deal.

Thanksgiving 2005� by: Jayne L. Garrett, PCC

I have a philosophy
         To live with gratitude
It keeps me present
         With a positive attitude

I count my blessings
         And pray for the rest
I hold a vision of joy
         Wishing everyone the best

For a nation at war
         I always pray for peace
I send warm wishes to our soldiers
         And hope the war will soon cease

We celebrate Thanksgiving
         One day each year
I live daily with gratitude
         It keeps me in high gear

So when sitting at the table
         With family, friends and good food
I wish you joy and happiness
         And a life of gratitude

	You have a cause - whether you're working for a company, non-profit, or yourself. Learn how to connect your cause with tips every month! MPK Connections is a monthly e-newsletter with tips and techniques on grassroots marketing, relationship selling, fundraising, and agriculture.

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