Corporate - Articles

Corrective Customer Service
The distressed airline industry has created many travel horror stories, but one of my worst experiences offered some great lessons in customer service.

Your 2004 Sales Renewal
A look at productive, realistic ways to make a change to renew your sales career.

The "I" in Customer Expectations
It's more about your ears than a golden tongue...

Selling Safari Style!
Many parallels can be drawn between salesmanship and a South African safari.

The Strength of Selling Solutions
It's not about you, your company, or your product...it's about solving a problem for them. MPK's "Selling Solutions" process will help you do just that!

Selling Solutions
Grab some caffeine, glance through the day’s headlines, check your briefcase and run to the office… Just as a morning routine helps you start a productive day, using a sales process can ensure you make the most of every opportunity to connect with your customers.

Selling Solutions: Build Rapport
Focus on your prospects as people and building rapport becomes a logical first step.

Selling Solutions: Making Yourself Memorable
They're sure to remember you if you put your listening skills to use!

Selling Solutions: What's Hot?
Once you hit your customer's hot buttons, you'll never want to sell without knowing "what's hot" again!

Selling Solutions: Hit a Hole in One
If you're not selling solutions in today's challenging economy, you'll never hit that hole-in-one...

Selling Solutions: Motivating Them To Action!
If you don’t motivate them to buy from you, are you going to make the sale?

Selling Solutions: Oh NO!
The worst thing that could happen to a salesperson just happened to you...they gave you the dreaded "no!"

Selling Solutions: People Buy from People
Do you close the sale or do you close the customer?

Selling Solutions Summary
Selling in today's competitive arena requires more than hard work, skill, or luck.

How's Your Diagnosis?
Do you look at each interaction with your customers and prospects as an opportunity to learn?

The Fine Art of Follow-up
Ways to strengthen credibility, put you in position for future sales, and prove the reliability of a company...

The Gift of Listening
Learn what the greatest gift is that you can give to your customers in ANY season!

The Ukraine: Gaining the Competitive Edge
Similarities on finding and keeping good employees in developing and developed countries.

Passion: The Light of Leadership
How inspired is your business?

Building Bridges in Your Community: 6 Pieces
Ways to build a strong community relations plan as a part of your grassroots marketing.