Articles for Agricultural, Rural & Food Interests  

Serving the needs for Agriculture, Associations and CorporationsMichele Payn-Knoper - Cause Matters Corp. - Championing Your CauseMichele Payn-Knoper, Professional Speaker

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Articles for Ag, Food & Farm Audiences

Will Mistakes Stymie Our Future?
How will agriculture continue to feed the world if technological advances are limited? If you are concerned about answering the need for food, it’s time for you to respond attacks against modern ag production.

Locking Elbows for All of Agriculture
Reality check on protecting the future viability of agriculture against anti-agriculture activist tactics designed to splinter our business. Find ways you can work with agriculturists of all types to "lock elbows" for our industry.

An Organic Line in the Sandbox
The organic movement is an excellent case study of the profitability found in food producers responding to consumer demand. What does it mean to the face of agriculture?

How Now, Brown Cow? A Look at Checkoffs
Commodity check-off programs are an excellent tool to both educate consumers about various ag commodities and increase consumption. Yet how can we make the the most of them?

Selling Agriculture
As an agriculturist, selling may not be on your list of favorites. Yet reality is that we all have to sell…whether it’s an idea, your products, or a service.

Every Day is Earth Day in Agriculture
Every day is Earth Day in agriculture and we need to start sharing that message! Learn facts on how agriculture contributes positively to the environment and how you can share that message.

Beyond the Border Re-opening: Knowing Who’s Behind the Rhetoric
The livestock business has faced some tremendously trying times with the continued closure of the borders around the world, but there's an even greater threat to our future.

Corrective Customer Service
The distressed airline industry has created many travel horror stories, but one of my worst experiences offered some great lessons in customer service.

South African Safari Yields Agricultural Insights
Parallels that can be drawn between today's agribusiness and a South African safari.

6 Steps to Championing the Agrifood Business
A review of an easy-to-implement plan to speak out for the agrifood business!

Which Side Is Agriculture Driving On?
It’s time for agriculturists to take a drive on the "other side" of the road and review some of our age-old habits.

The Matrix Unloading on Agriculture
A hard-to-swallow lesson on how animal rights and environmentalists can appeal so effectively to consumers.

Agriculture Needs Impassioned Leadership
Leadership is passion. Without passion, a person will have very little influence as a leader, particularly with the challenges in agriculture.

Lessons Learned at the County Fair
MPK's reflections on the valuable opportunities that exist at the age-old tradition of rural fairs.

Makin' Some Noise for Agriculture!
When was the last time you really made noise for agriculture?

What's in Your Toy Box on the Farm?
Most adults don't take the time to remember the lessons of their childhood games, but there are a wide variety of creative tools available on the farm.

The Ukraine: A Country of Contrasts
Contrasting scenarios abound in the Ukraine; you’ll find large farms like those you deal with every day and small plot owners barely etching a living from the land.

The Ukraine: Gaining the Competitive Edge
Similarities on finding and keeping good employees are a challenge in developing and developed countries.

Canadian Meat Business Article 1



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